Industries · Retail and e-commerce

Answer customers on WhatsApp quickly, and keep refunds in human hands

Name: AksharAI
Brand: AksharAI
Price: 7500 INR

D2C brands and retailers get the same questions all day: where is my order, can I exchange this size, is this back in stock. AI answers these well when it can see your order and stock data. It also helps catalogue teams write and check product listings. Refunds, goodwill gestures and complaints stay with your support team.

Book a demo See the agents

A woman noting an order on a carton while checking a clipboard

Where agents help

Five places to start in retail and e-commerce

WhatsApp order support

Support agent

Order status, delivery dates, size exchanges and return pickups are answered from your store and courier data. Refund requests and angry customers go straight to a person with the conversation attached.

Catalogue listing checks

Document extraction agent

New product listings are checked for missing sizes, wrong HSN codes, mismatched images and prices that differ across marketplaces, and the catalogue team fixes what is flagged.

Marketplace settlement matching

Invoice matching agent

Payouts from marketplaces and payment gateways are matched to orders, returns and fees, and unexplained deductions are listed for the accounts team to raise.

Store staff product help

Research assistant

Store staff ask about fabric care, size charts or the current offer, and get answers from your own product data without calling the head office.

Wholesale and B2B enquiries

Sales copilot

Bulk enquiries from resellers and corporate buyers are qualified, priced from the approved list and handed to the sales team with a draft quote.

Watch one at work

The support agent in a working day

Answers routine order questions on WhatsApp and hands the rest to your team

About the support agent

AksharAI / assistant

AksharAIWhatsApp support, 14 Aug 2026SearchAK

WhatsApp support, 14 Aug 2026

Hi, mera order #SK48213 abhi tak nahi aaya. 5 din ho gaye.
Namaste. Order #SK48213 Shiprocket par 'In transit' hai, Surat hub se 12 Aug ko nikla. Delivery 16 Aug tak expected hai. Tracking link: shiprocket.co/t/48213
Ok. Aur pichle order ka serum leak tha, uska kya?
Sorry to hear that. Kya aap leak ki ek photo bhej sakte hain? Main ise quality team ko bhej raha hoon.
Ticket #FD-2291 opened: damaged product, order #SK47760. Assigned to Neha (support lead) for replacement approval.

Representative screen with sample data. Client screens stay private.

Step 1Customer writesWhatsApp, web, email
Step 2Intent understoodIn their language
Step 3Answer from your dataOrders and policies
Step 4Handover if neededWith full context
Step 5Closed and loggedWith sources

An example scenario

A D2C apparel brand's WhatsApp support

A Jaipur clothing brand gets most of its support messages on WhatsApp after a sale, and replies slip to the next day. An agent answers order status and exchange questions using the store and courier data, and books return pickups within the brand's policy. Refunds, damaged items and unhappy customers are handed to the two-person support team with the full chat and order history.

Illustrative example. It describes no real customer.

Data and rules to respect

Customer names, numbers and addresses are personal data under the DPDP Act. Marketing messages need valid consent, and customers can withdraw it.
WhatsApp Business messaging follows Meta's policies on opt-in and message templates. The agent only starts conversations within them.
Promotional SMS and calls fall under TRAI's rules on commercial communication, including registered templates and preferences.
E-commerce sellers must run a grievance process under the Consumer Protection (E-Commerce) Rules. Complaints raised to the agent are passed to that process, and only that process closes them.

A plain summary for general guidance. Your counsel gives legal advice and decides how these apply to you.

Questions

From retail and e-commerce teams

Will the agent issue refunds on its own?

By default, no. It collects the details and a person approves the refund. You can allow small refunds within set limits if you choose.

Which store platforms does it connect to?

It works with Shopify, WooCommerce, ShopenUp and custom stores through their APIs, and with common courier and payment gateway dashboards. A new connector can be built by our team on 2good terms.

Can it reply in Hindi or regional languages?

Yes, in languages the chosen model handles well. Replies are tested with your team in each language before go live.

Agents used here